About TirePath: Research, Transparency, and Tire Expertise
🛞 Independent Research & Expert Curation
Transparency first: TirePath is an independent tire research platform. We are not a tire retailer and we don't hold inventory. Our mission is to provide unbiased research and curated recommendations to help you navigate the complex world of tire buying—without sales pressure or confusing upsells.
Why Tires? Our Story
What does an Argentine digital company know about American tires? More than you'd think.
The tire market is overwhelming. Thousands of SKUs, confusing size codes, hidden installation fees, and marketing claims that sound impressive but mean nothing. We saw an opportunity to cut through the noise with data-driven analysis and straightforward guidance.
Our approach includes:
- Data Analysis: Thousands of product specifications and customer reviews analyzed to identify real-world performance.
- Technical Research: Deep dives into tire technology, from compound chemistry to tread design.
- Price Tracking: Monitoring the market to understand true value, not just advertised discounts.
- Strategic Partnership: Affiliate relationship with TireRack, one of the most respected tire retailers in the industry.
Intercoper Curator Team
Tire Specialists
Our team of tire specialists researches and curates the best tire options for every vehicle type. We combine industry expertise with real-world testing data to recommend only tires worth your investment.
👥 Meet the Full Team →Who We Are: The Team Behind TirePath
TirePath is a project of Intercoper Argentina, a digital firm dedicated to web development and high-quality content creation since 2006.
Mario Dalo
Founder & Lead Researcher
Based in Buenos Aires, Mario is a digital entrepreneur with a background in data analysis and content strategy. He leads the editorial vision for TirePath and ensures every recommendation meets professional standards of accuracy.
- Expert Hub: Mario maintains in-depth analysis on MarioDalo.com
- Professional Background: Nearly 20 years at the helm of Intercoper
- Connect: Follow Mario on LinkedIn
"Buying tires shouldn't require a mechanical engineering degree. We translate technical specs into practical guidance so you can make confident decisions." — Mario Dalo
Our Ethical Framework: How We Work
We are Independent Curators, not a tire shop. We don't sell tires; we help you find the ones worth your money.
🔍 How We Evaluate Tires
We don't copy-paste manufacturer descriptions. Every tire featured passes our evaluation criteria:
- Verified Ratings: Real customer feedback analysis, not cherry-picked testimonials.
- Brand Reliability: Manufacturer track record and warranty support.
- Real Value: Total installed cost vs. performance delivered.
- Technical Fit: Matching tire characteristics to actual driving conditions.
- Longevity Data: Treadwear ratings and real-world mileage reports.
- Safety Standards: UTQG ratings, wet/dry performance, and stopping distance data.
🚫 What We DON'T Do
- No Direct Sales: We don't sell tires. All purchases are processed through established retailers like TireRack.
- No Paid Placements: Our recommendations are 100% editorial. You can't buy a spot on our comparison tables.
- No Inventory Pressure: We don't push products because we need to clear stock—we don't have any.
- No Generic Content: Every guide is researched and updated by our team.
Why Trust Us?
- 20 Years of Digital Experience: Intercoper's long-standing history in web development and content creation is our guarantee of stability and professionalism.
- Transparent Business Model: We earn affiliate commissions from TireRack when you purchase through our links—at no extra cost to you. This transparency is the foundation of our relationship with our readers.
- No Conflicts of Interest: We don't manufacture tires, own tire shops, or have inventory to move. Our only incentive is providing useful information.
- Continuous Updates: Tire technology evolves, and so does our content. We regularly update our guides and product data.
Our Partnership with TireRack
TirePath operates as an independent affiliate partner of TireRack, one of the most established online tire retailers in the United States. This relationship allows us to:
- Access comprehensive product data and specifications
- Provide current pricing information
- Offer a seamless path to purchase when you're ready
- Maintain editorial independence in our recommendations
When you click a product link and make a purchase, we may earn a small commission. This helps fund our research and keeps TirePath free to use. The price you pay is the same whether you use our links or go directly to the retailer.
📞 Connect & Legal Transparency
TirePath is a project by Intercoper Argentina.
- Email: hello@tirepath.com
- Legal Address: Larrea 1280, C1117, Buenos Aires, Argentina
- Company Founder: Mario Dalo (Est. 2006)
- Website: intercoper.com